As Senior Creative Director since the service’s launch, I’ve led the creative of every brand campaign for Paramount+. Hundreds of promos, trailers, sizzle reels, co-branded partnerships, diversity initiatives, and digital ads. I’m proud of my role in creating a personality and voice for the service and building this brand from the ground up.
And my team’s efforts have paid off— within a year of the service’s launch, Fast Company named Paramount+ the world’s “#1 Fastest Growing Brand.”
Here are a few of my favorite brand projects, created with our uber-talented internal team and great agency partners like Ultrabland, Open Road, Pilot, Buddha Jones, and Mocean.